Bob Pritchard
Bob Pritchard is described by (Australian) Marketing Magazine as "One of the most innovative and powerful marketers in the world." Lucent Technologies says "Pritchard is an extraordinary communicator."
Bob’s advice on how to address marketing in today’s rapidly changing global environment has been invaluable to a range of large and small companies and organisations around the world. He has worked with 91 Fortune 500 companies, had senior roles with media magnates Kerry Packer and Rupbert Murdoch, been marketing manager for World Series Cricket, the America's Cup, the Los Angeles Raiders and the World Heavyweight boxing champion and been named International Marketer of the Year.
Bob says, "Small business can achieve extraordinary results when they understand the simple fundamentals of communicating their message."
The Smith’s Snackfood Company’s "Goosebumps" promotion created by Bob was the most successful promotion in the company’s history, resulting in a phenomenal 64.9% increase in snackfood sales (equating to $110 million) in just three months.
This diverse business experience, marketing expertise and his involvement with some of the world’s largest sporting events provides Bob with anecdotes and information which he incorporates into powerful and entertaining presentations.
Testimonials
A tremendous presentation on differentiating your business today. The first standing ovation given to a speaker in 41 years that anyone can recall.—American Advertising Federation
Your presentation on the creation of high value customer relationships was the absolute highlight of the 2006 SDI Conference.—Securities and Derivatives Industry
Bob Pritchard makes a difference where it counts...the bottom line. His information on why customers stop doing business with you is invaluable. His understanding of today's new media and motivating customers to buy is very unique.—Clear Channel
Bob Pritchard turned the business luncheon crowd into a raucous, on-their-feet applauding group of communications professionals jerked out of their comfort zone. More than enthralling. Many are employing the tactics and strategies from Bob Pritchard's presentation.—VT2 Communications
There are usually two types of speakers. One, the wonderful presenter who enchants an audience, and the other who is the expert. Unfortunately, almost never the twain shall meet. Bob Pritchard is one of the few exceptions.—W Mitchell, International Speaker & Author
He made it relevant to BP and the objectives of the conference. A first rate speaker, Bob kicked the conference off to a tremendous start. Excellent.—Geoff Matheson, British Petroleum
An excellent speaker who knows his subject well, Bob is authoritative, clear thinking and able to establish a good rapport with audiences, both large and small.—Anthea Johnston, Public Relations Insititue of South Africa
Favourite quotes
The key to success is to learn as much as you can about the techniques necessary to run a successful business.
When you are not learning, someone somewhere else is. And when you meet them, if they know more than you do... they will win.
More information
To request more information, add Bob Pritchard to your shortlist.